Services & pricing
Clear, straightforward packages
Two tiers designed exclusively for private dental clinics in the UK. From focused Google Ads management to a full SEO for Dentists UK programme, all strategy, management and optimisation is handled by us — you pay Google directly for your ad spend.
- Transparent monthly pricing
- No lock-in contracts
- You keep your Google Ads account
Managed by a Google Partner
- Google Partner
- Ads Search
- Analytics
Included in every package
- A dedicated dental specialist managing your account
- Google Ads strategy, management & optimisation
- Monthly performance reporting
- Clear, plain-English communication
Packages
Starter and Core packages
Two transparently-priced tiers of Google Ads and SEO for Dentists UK.
Starter
+ your ad spend, paid directly to Google
Best for: Clinics already running Google Ads that want reliable management, steady improvement and clear reporting.
- Google Ads account management
- Search and Performance Max campaigns
- Keyword research and negative keyword management
- Ad copy testing and optimisation
- Landing page recommendations
- Monthly performance reports
- Email and phone support
Core
+ your ad spend, paid directly to Google
Best for: Most practices — the strongest, most sustainable results from paid and organic combined.
- Everything in Starter, plus:
- Technical SEO audit and implementation
- Local SEO and Google Business Profile optimisation
- Conversion rate optimisation (landing pages, forms, journeys)
- Monthly strategy and performance meetings
- Advanced campaign structure and audience strategy
- Conversion tracking and enhanced reporting
- Priority email and phone support
Compare
Starter and Core, side by side
Swipe to compare plans →
| What's included | Starter£950/mo | Core£1,450/mo |
|---|---|---|
| Google Ads management | ||
| Search & Performance Max campaigns | Included | Included |
| Keyword & negative-keyword management | Included | Included |
| Ad copy testing & optimisation | Included | Included |
| Landing page recommendations | Included | Included |
| Monthly performance reporting | Included | Included |
| Support | Standard | Priority |
| Technical SEO, conversion rate optimisation & strategy | ||
| Technical SEO audit & implementation | Not included | Included |
| Local SEO & Google Business Profile | Not included | Included |
| Conversion rate optimisation (CRO) | Not included | Included |
| Monthly strategy meetings | Not included | Included |
| Advanced campaign & audience strategy | Not included | Included |
| Conversion tracking & enhanced reporting | Not included | Included |
Monthly, with no lock-in contracts. Ad spend is billed by Google, not included in the fee.
Transparent pricing
What your fee covers — and what it doesn't

Your Cogrank fee
Covers strategy, management, optimisation and reporting — the ongoing work on your account each month.
Paid directly to Google
Your ad spend is billed by Google — typically£3,000–£12,000/month. You keep full control of your budget and account.
Fees are quoted in pounds sterling and billed monthly, with no long-term contract — you can cancel any time. Prices are shown excluding VAT; for UK business clients, VAT is generally accounted for under the reverse-charge mechanism.
Still deciding?
Which package is right for your clinic?
Dental Lead Generation UK starts here — choose the level of paid and organic support that fits your clinic.
Choose Starter if…
You already run Google Ads and want reliable management and clear reporting — without technical or on-site work for now.
Choose Core if…
Most clinicsYou want the strongest growth — paid media plus technical SEO, conversion rate optimisation, monthly strategy meetings and priority support.
Not sure which fits? See how each package works in practice with our5-step dental marketing process.
Ready to discuss which package fits your clinic?
We'd be happy to talk through your current setup and help you understand which option makes the most sense. No obligation, no hard sell.
We typically respond within one business day.